The Talented Art Fair will be taking place on the weekend of the 1st-3rd March 2019. 100 artist will be showing their work at the Old Truman Brewery in Shoreditch, London
At the opening night of Fusion IV at the Candid Arts Trust back in April last year, I had a long chat with Oliver Norris of Lemon Art, the organisation that has staged the Talented Art Fair for the last two years. I was telling him of my plans to organise a solo art show as my next exhibition opportunity. He suggested that I might consider the benefits of an event such as Talented Art Fair instead. He said that an Art Fair like Talented could be used as a more effective way to showcase my artwork than a solo show. He pointed out that the numbers of visitors would be far greater and that each artist is better placed to represent their work in the context of a large scale event. On top of that, the Truman Brewery venue is located in an area lots of people come to hang out, check out the street art and browse in the different types of pop-up shops and independent outlets.
I had a look at the website for the Talented Art Fair to find out more. In one of the blog posts, Oliver and partner, Leah Michelle, had written:
"It has become possible for artists to curate their own brand and business by engaging, meeting and selling directly to their own buyers. Social media platforms like Instagram, Facebook and Twitter and art market platforms such as artfinder.com provide artists instant access to potential buyers online and artist-led art fairs such as New Artist Fair and Talented Art Fair then bring these two like-minded groups together in a friendly environment. These artist entrepreneurs, who we describe as ‘Artrepreneurs’, have the tools at their fingertips to create and mould their own brands and exhibiting at our fairs has proven to benefit them financially as well as by expanding their contact lists." www.talentedartfair.com/blog/the-artrepreneur-changing-londons-art-market
I thought about this for a while and decided to apply. Whilst there are many other artists that are showing at the Truman Brewery at the same time, events like Talented Art Fair attract a lot of visitors, both serious and casual. Luckily for me, my application was accepted and I have a space at the Truman Brewery in March.
This deadline has given me the motivation to try something new out as part of my preparation for the show. For the first time, I'll be showcasing a large scale work made from combining a number of stencils that I have previously used as individual images. The new artistic challenges posed by resolving such an artwork have led to ideas that I am going to develop further as this year passes. I also have an opportunity to show some of the photographic origins of the artwork and I'm thinking of how I might do this in an innovative way. I'm looking forward to seeing how these will go down with the visitors at the show- 5 weeks to go!